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Google & Meta Ads Performance Marketing

Conversion tracking, Meta Pixel, Search and Shopping ads, remarketing funnels and cost optimisation.

Created by GCI India Faculty · 6 Weeks · Hindi & English · ₹1,299

About this course

Paid ads can bring customers quickly, but only if campaigns are set up and measured correctly. This course shows how to track conversions, build Google Search and Shopping campaigns, create Facebook and Instagram ads with the Meta Pixel, set up remarketing, and read reports to lower the cost per lead. It is useful for business owners, freelancers and anyone aiming for a performance marketing job.

What you will learn

  • Setting up conversion tracking and the Meta Pixel
  • Building Google Search and Shopping campaigns
  • Creating Facebook and Instagram ad campaigns
  • Remarketing funnels for returning visitors
  • Reading reports and lowering cost per lead

Frequently asked questions

Do I need an ad budget to practise?

Small test budgets are enough. The lessons show how to plan a budget and test safely.

Is this course for beginners?

Basic marketing knowledge helps. The free digital marketing course is a good starting point.

Enroll now – ₹1,299

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